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Arroyo Seco Medical
Group |
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| Embracing Consumer Driven Care – SoundCare informs and educates Arroyo Seco’s patients so they can make more informed choices |
| Keeping Patients Informed – Arroyo Seco’s patients like the fact that SoundCare keeps them up-to-date on the group’s news |
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| "SoundCare is an important tool in our communications strategy. It allows us to share important news with our patients in a timely, effective manner. We enjoy its flexibility, and our patients have told us that they enjoy keeping up-to-date on important medical group news.” |
Earl Bernard,
CEO of Arroyo Seco |
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| ARROYO SECO MEDICAL GROUP |
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Vericom Supports Arroyo Seco's
Consumer-Driven Healthcare Focus |
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Arroyo Seco Medical Group is a patient-centered primary care group in the Greater San Gabriel Valley area of California. Arroyo Seco knows that healthcare works best when consumers are well informed, understand the options available to them, and know the cost of care. As part of their consumer-driven focus, Arroyo Seco works to make healthcare more accessible for patients. This philosophy of care also serves as a major point of differentiation for Arroyo Seco in their market.
Arroyo Seco supports choice as an essential component of the healthcare they provide. "We take choice seriously and try to provide our patients with as many choices as possible -- from types of physicians, to office locations, to programs and services we offer," says Earl Bernard, CEO of Arroyo Seco. "When consumers take greater accountability for their decisions, we believe the patient, the physician, and the healthcare system, as a whole, benefit."
Demonstrating their commitment to patient choice, Arroyo Seco offers alternative medicine options and provides an Oriental medicine doctor and licensed acupuncturist in their office several days a week. They offer "concierge medicine" for those patients who desire a higher level of personalized care, and have created programs such as Fast Track, an expedited appointment program. "As far as we are concerned, good healthcare is all about choices," adds Bernard.
Arroyo Seco also knows that good patient-centered care is all about good communication and having the right communications tools. Authoring articles, offering health tips, advertising in non-traditional arenas, and using SoundCare to communicate with their callers are all ways Arroyo Seco reaches out to their community.
"SoundCare is an important tool in our communications strategy," says Bernard. "It allows us to share important news with our patients in a timely, effective manner. We enjoy its flexibility, and our patients have told us that they enjoy keeping up-to-date on important medical group news. Our patients also appreciate the health education information SoundCare provides. As a patient-focused group, that feedback is important to us."
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